Author Archives: Ohio State PRSSA

By Kaylee Utterback What makes a good morning versus a bad one? Something different probably comes to mind for everyone but most can relate that rushing around and forgetting things never makes for the greatest morning. To some, rushing around may be an exhilarating morning vibe and, if that’s you, I applaud you! I amContinue reading “Your morning routine could change everything”

By Rebecca Kerr Last week, I talked to a classmate about my love of music, writing and photography. She asked me if I thought there were any commonalities between my hobbies and my future career and, I’ll admit, her question caught me off guard; I had never been asked that before. I paused for aContinue reading “What Photography and Creative Writing Have Taught Me About PR”

By Emily Hall Writing is fairly simple, but writing noteworthy web content can be difficult. According to Chartbeat, 55% of viewers spend less than 15 seconds on a website. This statistic can be daunting. However, if you follow these six simple guidelines, your website content can stand out and attract more viewers. 1. Understand YourContinue reading “6 Tips for Effective Web Writing”

By Alexis Canty We’ve heard it time and time again, agency life is a lot. Any time you ask someone who’s interned at an agency over the summer, you generally get the same answer: they loved it, learned a lot but are now in desperate need of a nap. Although you get tons of experience with different clients,Continue reading “Top 3 lessons I learned while interning at an agency”